⁄News & resources News & resources FiltersAllAdTechMarTechApplication ModernisationUDV360 Frequency Management Playbook: A practical guide to eliminating waste and maximising reach09.9.2025 | 9:25 pmRead moreThe SA360 Value-Based Bidding Playbook: A practical guide to driving profitable growth09.9.2025 | 6:43 amRead moreWhat is Google Meridian? A Guide to the MMM Tool08.8.2025 | 3:01 amRead moreThe Unified Measurement Playbook: A practical guide to MMM, attribution, and incrementality08.8.2025 | 8:17 amRead moreBridging the AI Activation Gap: A Recap of IAB NZ’s ‘AI & The Future of Marketing’ Event06.6.2025 | 11:56 pmRead moreExtended Reality: A Catalyst for Climate Action05.5.2023 | 11:14 pmRead moreSeamless Transition to Google Analytics 405.5.2023 | 1:22 amRead moreXR: Revolutionising Data Capture & Audience Segmentation05.5.2023 | 1:30 amRead moreGA4 Whitepaper: GA4 and privacy-first measurement04.4.2023 | 6:19 amRead more4 12345678910111213 5
DV360 Frequency Management Playbook: A practical guide to eliminating waste and maximising reach09.9.2025 | 9:25 pmRead more
The SA360 Value-Based Bidding Playbook: A practical guide to driving profitable growth09.9.2025 | 6:43 amRead more
The Unified Measurement Playbook: A practical guide to MMM, attribution, and incrementality08.8.2025 | 8:17 amRead more
Bridging the AI Activation Gap: A Recap of IAB NZ’s ‘AI & The Future of Marketing’ Event06.6.2025 | 11:56 pmRead more
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