Real results for leading brands

See how brands across Australia and New Zealand are transforming marketing performance with smarter data, better measurement, and the right technology partner.

Our work

Explore how we've helped brands solve complex data, analytics, and marketing technology challenges.

OFX case study
Digital Transformation / First-Party Data

Enabling OFX to rethink customer experience

27%
Increase in customer registrations
21%
Decrease in cost per acquisition
21%
Increase in conversion rate

OFX partnered with XPON to deliver a Digital Experience Blueprint that reshaped their approach to technology, data, and customer experience. Starting with a Digital Maturity assessment, XPON helped OFX build a privacy-first, first-party data strategy and connected AdTech ecosystem - with Wondaris at the centre for audience activation.

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Nine Publishing case study
Marketing Analytics / Google Marketing Platform

Nine Publishing's journey to advanced analytics and 50% better acquisition costs

50%
Reduction in acquisition costs
5
Mastheads unified under single analytics

Nine Publishing's Audience Growth team - responsible for driving subscriptions across The Sydney Morning Herald, The Age, Australian Financial Review, Brisbane Times, and WA Today - partnered with XPON to rebuild their analytics and advertising foundation, resolving years of inconsistencies and implementing advanced attribution.

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UP Education case study
First-Party Data / Wondaris

UP Education achieves 64% lead growth and 28% CPL reduction with Wondaris

64%
Increase in lead volume
28%
Reduction in cost per lead

UP Education, a leading multi-sector education group in New Zealand, had valuable student data fragmented across brands and systems. XPON deployed Wondaris to unify their first-party data, enabling precision audience targeting and intelligent campaign management across their diverse portfolio.

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Flight Centre case study
Marketing Analytics / Google Analytics 4

Flight Centre delivers global measurement standardisation with GA4

5
Global regions migrated to GA4
23
Countries with standardised measurement

As one of the world's largest travel retailers, Flight Centre needed to unify siloed measurement ecosystems into a single, standardised analytics platform across 23 countries. XPON led the GA4 migration starting with Australia, then enabled a global rollout with customised training.

"Through XPON's invaluable and trusted strategic guidance, we were empowered to roll out a standardised and simplified migration across all 5 global regions."
- Matt Cowell, Global Discipline Leader - Digital Analytics, Flight Centre
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Our expertise

The capabilities behind these outcomes.

Digital Transformation

From maturity assessment to execution. Our Digital Experience Blueprint methodology has delivered measurable outcomes for OFX, Nine, and brands across ANZ.

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First-Party Data & Wondaris

Centralise, enrich, and activate your customer data. Wondaris powers audience segmentation and cross-channel activation for brands like UP Education and OFX.

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Google Marketing Platform

As a certified GMP partner, we implement, migrate, and optimise the full GMP stack - GA4, DV360, CM360, SA360, and GTM360.

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Ready to see what's possible with your data?

Every engagement starts with understanding where you are today. Book a discovery call and we'll show you the fastest path to measurable results.

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